Better Life Cleaning Products
Image: Better Life Cleaning Products official website
✓ Got a deal Still in business Season 5, Ep. 7 ♻️ Green & CleanTech

Better Life Cleaning Products on Shark Tank

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Better Life makes plant-derived household cleaning products formulated without harsh chemicals. It targets families with kids and pets who want effective cleaners that are safer to use around the home.

Official website checked Nov 1, 2026.

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⏱ Better Life Cleaning Products in 30 seconds

  1. The ask$400K for 7%Valued at $5.71M
  2. In the tankDeal: $400K for 17%With Lori · loan
  3. After the showNot confirmedNo public record either way
  4. TodayStill in business

Better Life Cleaning Products Shark Tank deal

Asked for
$400,000 for 7%
Asking valuation
$5.71M
Result
Deal
Final deal
$400,000 for 17%
Deal valuation
$2.35M
Structure
Loan / credit line
Founders
Tim Barklage and Kevin Tibbs
From
St. Louis, MO
Aired
Nov 1, 2013
Asked
$5.71M
Got
$2.35M

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Would you have invested in Better Life Cleaning Products?

The pitch

Tim Barklage and Kevin Tibbs from St. Louis, MO pitched Better Life Cleaning Products in Shark Tank Season 5, Episode 7 (aired Nov 1, 2013). They asked for $400,000 in exchange for 7% equity, valuing the business at $5.71M. The entrepreneurs walked away with a deal from Lori Greiner: $400,000 for 17%. That put the final valuation at $2.35M, 59% below what they originally asked for. Part of the investment was structured as a loan or line of credit.

What happened to Better Life Cleaning Products after Shark Tank?

Still in business Last checked November 1, 2026

Our checks

  • : Visited the official website: it is working.
  • : Updated the link to the company's new website address.
  • : Product photo added from the official website.

As of our last check (November 2026), Better Life Cleaning Products appears to still be in business. Its official website is online.

Sources (4)
  1. walmart.com/ip/Better-Life-WhatEVER-Scented-All-Purpose-Cleaner/20962248
  2. target.com/c/all-purpose-cleaners-cleaning-supplies-household-essentials/bett…
  3. kroger.com/p/better-life-what-ever-unscented/0089545400200
  4. amazon.com/stores/BetterLife/page/82D35591-2E5D-4524-8585-F00E69820C70
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Frequently asked questions

Did Better Life Cleaning Products get a deal on Shark Tank?

Yes. Better Life Cleaning Products got a deal with Lori Greiner for $400,000 and 17% equity.

Which Shark invested in Better Life Cleaning Products?

Lori Greiner invested in Better Life Cleaning Products on Season 5 of Shark Tank. Note that some on-air deals change or fall through during due diligence.

Is Better Life Cleaning Products still in business?

As of our last check (November 2026), Better Life Cleaning Products appears to still be in business. Its official website is online.

What season and episode was Better Life Cleaning Products on Shark Tank?

Better Life Cleaning Products appeared in Season 5, Episode 7, which first aired on November 1, 2013.

Where can I buy Better Life Cleaning Products?

You can buy Better Life Cleaning Products from its official website and often on Amazon.

What was Better Life Cleaning Products's valuation on Shark Tank?

The founders valued Better Life Cleaning Products at $5,714,286 when they entered the Tank, and the final deal valued it at $2,352,941.

Official site Amazon

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