Novel Effect
Image: Novel Effect official website
✓ Got a deal Still in business Season 9, Ep. 6 🧸 Kids & Education

Novel Effect on Shark Tank

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Novel Effect is an app that listens as parents read printed storybooks aloud and adds sound effects and music in sync with the words. It aims to make read-aloud time more engaging for kids.

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Official website checked Nov 1, 2026.

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⏱ Novel Effect in 30 seconds

  1. The ask$500K for 10%Valued at $5M
  2. In the tankDeal: $500K for 15%With Lori
  3. After the showNot confirmedNo public record either way
  4. TodayStill in business

Novel Effect Shark Tank deal

Asked for
$500,000 for 10%
Asking valuation
$5M
Result
Deal
Final deal
$500,000 for 15%
Deal valuation
$3.33M
Founders
-
From
WA
Aired
Oct 29, 2017
Asked
$5M
Got
$3.33M

Would you have invested in Novel Effect?

The pitch

The founders from WA pitched Novel Effect in Shark Tank Season 9, Episode 6 (aired Oct 29, 2017). They asked for $500,000 in exchange for 10% equity, valuing the business at $5M. The entrepreneurs walked away with a deal from Lori Greiner: $500,000 for 15%. That put the final valuation at $3.33M, 33% below what they originally asked for.

What happened to Novel Effect after Shark Tank?

Still in business Last checked November 1, 2026

Our checks

  • : Product photo added from the official website.
  • : Visited the official website: it is working.

As of our last check (November 2026), Novel Effect appears to still be in business. Its official website is online.

Sources (1)
  1. noveleffect.com/
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Frequently asked questions

Did Novel Effect get a deal on Shark Tank?

Yes. Novel Effect got a deal with Lori Greiner for $500,000 and 15% equity.

Which Shark invested in Novel Effect?

Lori Greiner invested in Novel Effect on Season 9 of Shark Tank. Note that some on-air deals change or fall through during due diligence.

Is Novel Effect still in business?

As of our last check (November 2026), Novel Effect appears to still be in business. Its official website is online.

What season and episode was Novel Effect on Shark Tank?

Novel Effect appeared in Season 9, Episode 6, which first aired on October 29, 2017.

Where can I buy Novel Effect?

You can buy Novel Effect from its official website and often on Amazon.

What was Novel Effect's valuation on Shark Tank?

The founders valued Novel Effect at $5,000,000 when they entered the Tank, and the final deal valued it at $3,333,333.

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