Chapul

Shark Tank founder · Season 5

Pat Crowley

Founder of Chapul and CEO of Chapul Farms

Company
Chapul
On the show
S5 · Ep 21
Result
Deal · $50K
Company today
Status unconfirmed

Who is Pat Crowley?

Pat Crowley spent more than a decade in sustainable food and water work, including jobs as a hydrologist, climate modeler and agronomist, before turning to insects. Inspired by a 2011 TED talk on eating insects, he founded Chapul in Utah in 2012 after a Kickstarter campaign, selling what the company called the first commercial edible-insect protein in the U.S., beginning with cricket-flour protein bars. On Shark Tank Season 5 (2014), Mark Cuban invested $50,000 for 15%. Chapul then reached hundreds of stores, including Sprouts, and added cricket powders, but repeat purchases proved hard to win.

When its co-packer shut down in 2019, Chapul exited the bar business. Crowley shifted to insect agriculture: Chapul Farms builds black soldier fly larvae operations that turn organic waste into animal and aquaculture feed and fertilizer. He launched it in partnership with KIND founder Daniel Lubetzky, and it operates an innovation center on a 600-acre regenerative farm in McMinnville, Oregon. Crowley also chairs the industry advisory board of a National Science Foundation center for insect agriculture research.

Sources (4)
  1. agfundernews.com/chapul-farms-founder-pat-crowley-talks-edible-insects
  2. foodrepublic.com/1350306/chapul-shark-tank-now/
  3. fooddive.com/news/chapul-exits-insect-protein-bars-after-co-packer-goes-out-o…
  4. medium.com/bigger-than-us/183-pat-crowley-founder-ceo-of-chapul-farms-4c9ca059e9a6

Written from published interviews, company announcements and news coverage. How we research · Suggest a correction

The Shark Tank deal

Video: Shark Tank - Chapul - Cricket-Filled Protien Bars · ABC on YouTube

Pat Crowley from Salt Lake City, UT pitched Chapul in Shark Tank Season 5, Episode 21 (aired Mar 21, 2014). They asked for $50,000 in exchange for 5% equity, valuing the business at $1M. The entrepreneurs walked away with a deal from Mark Cuban: $50,000 for 15%. That put the final valuation at $333.3K, 67% below what they originally asked for.

✅ The on-air deal closed after due diligence.

Chapul update, prices & reviews →

Frequently asked questions

What is Pat Crowley doing now?

He is founder and CEO of Chapul Farms, which raises black soldier fly larvae for animal feed and fertilizer, with an innovation center in McMinnville, Oregon.

Does Chapul still make cricket bars?

No. Chapul exited the protein bar business in 2019 after its co-packer closed, and the company pivoted to insect farming for feed.

What deal did Chapul get on Shark Tank?

Mark Cuban invested $50,000 for 15% of the company in Season 5.

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