Crowned Skin on Shark Tank
Be the first to reviewCrowned Skin makes men's body butter colognes that moisturize skin while adding fragrance. They are aimed at men who want to combine skincare and scent in one product as an alternative to traditional sprays.
Official website checked Nov 1, 2026.
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Price range $24.99-$108.99 checked Oct 2026
⏱ Crowned Skin in 30 seconds
- The ask$500K for 5%Valued at $10M
- In the tankDeal: $500K for 10%With Rashaun · plus royalty
- After the showNot confirmedNo public record either way
- TodayStill in businessMen's body butter colognes sold DTC, on Amazon and TikTok Shop
Crowned Skin Shark Tank deal
- Asked for
- $500,000 for 5%
- Asking valuation
- $10M
- Result
- Deal
- Final deal
- $500,000 for 10%
- Deal valuation
- $5M
- Shark
- Rashaun Williams
- Structure
- Royalty
- Founders
- Darrell Spencer
- From
- Chicago, IL
- Aired
- Apr 15, 2026
Deal notes: $1 per unit royalty until investment recouped (one source says until $1M)
Shop Crowned Skin
Popular products from Crowned Skin, with prices as listed when we checked (October 2026).
- King Cologne-Infused Body Wash$24.99View ↗
- King Signature - Body Butter Cologne and Cologne-Infused Body Wash$58.49View ↗
- King Body Butter Cologne and Eau de Parfum Set$87.99View ↗
Where to buy: Amazon
Prices and availability change. Check the retailer for the current price.
Would you have invested in Crowned Skin?
The pitch
Video: Crowned Skin Pitch | Shark Tank · ABC on YouTube
Darrell Spencer from Chicago, IL pitched Crowned Skin in Shark Tank Season 17, Episode 17 (aired Apr 15, 2026). They asked for $500,000 in exchange for 5% equity, valuing the business at $10M. The entrepreneurs walked away with a deal from Rashaun Williams: $500,000 for 10%. That put the final valuation at $5M, 50% below what they originally asked for. The deal included a royalty.
What happened to Crowned Skin after Shark Tank?
Still in business Last checked November 1, 2026
Our checks
- : Visited the official website: it is working.
Crowned Skin makes body-butter colognes for men, launched in March 2024 by former tech ad salesman Darrell Spencer with $10,000. The brand grew quickly on TikTok Shop, where it relied on thousands of affiliate creators, and Beauty Independent reported more than $30 million in sales since launch. On Shark Tank in April 2026, fellow Chicagoan Rashaun Williams invested $500,000 for 10% plus a $1 royalty per unit until he earns back $1 million. Sales are split between its own site and Amazon, and Spencer has said he wants to reach department stores and Target.
Update: Men's body butter colognes sold DTC, on Amazon and TikTok Shop
Timeline since the show
Darrell Spencer launched Crowned Skin with $10,000
Became the No. 2 men's personal care brand on TikTok Shop, per Beauty Independent
Shark Tank segment filmed
Rashaun Williams invested $500,000 for 10% plus a $1-per-unit royalty
Sources (6)
- sharktankcompanies.com/products/crowned-skin
- beautyindependent.com/shark-tank-deal-winner-crowned-skin-wants-king-mens-per…
- afrotech.com/darrell-spencers-crowned-skin-investment-rashaun-williams-shark-tank
- crownedskin.com/
- crownedskin.com/products.json
- amazon.com/Crowned-Skin-Moisturizing-Sandalwood-Fragrance/dp/B0FPZ2VPS6
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Frequently asked questions
Did Crowned Skin get a deal on Shark Tank?
Yes. Crowned Skin got a deal with Rashaun Williams for $500,000 and 10% equity.
Which Shark invested in Crowned Skin?
Rashaun Williams invested in Crowned Skin on Season 17 of Shark Tank. Note that some on-air deals change or fall through during due diligence.
Is Crowned Skin still in business?
As of our last check (November 2026), Crowned Skin appears to still be in business. Its official website is online, and men's body butter colognes sold DTC, on Amazon and TikTok Shop.
What season and episode was Crowned Skin on Shark Tank?
Crowned Skin appeared in Season 17, Episode 17, which first aired on April 15, 2026.
Where can I buy Crowned Skin?
You can buy Crowned Skin from its official website and often on Amazon.
What was Crowned Skin's valuation on Shark Tank?
The founders valued Crowned Skin at $10,000,000 when they entered the Tank, and the final deal valued it at $5,000,000.