Hillbilly Brand on Shark Tank

Name: Hillbilly Brand
Availability: InStock

Hillbilly Brand is an apparel line for men and women with a country, rural-pride theme. It targets shoppers who identify with Southern and outdoor lifestyles and want casual clothing that celebrates that identity.

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Price range $19.95-$29.95 checked Oct 2026

⏱ Hillbilly Brand in 30 seconds

The ask$50K for 25%Valued at $200K
In the tankDeal: $75K for 25%With Daymond and Robert · plus royalty
After the showNot confirmedNo public record either way
TodayStill in businessFrom $19.95

Hillbilly Brand Shark Tank deal

Asked for: $50,000 for 25%
Asking valuation: $200K
Result: Deal
Final deal: $75,000 for 25%
Deal valuation: $300K
Sharks: Daymond John, Robert Herjavec
Structure: Royalty
Founders: Mike Abbaticchio & Shon Lees
From: Parkland, FL
Aired: Apr 8, 2011

Asked

$200K

Got

$300K

Shop Hillbilly Brand

Popular products from Hillbilly Brand, with prices as listed when we checked (October 2026).

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Would you have invested in Hillbilly Brand?

The pitch

Mike Abbaticchio & Shon Lees from Parkland, FL pitched Hillbilly Brand in Shark Tank Season 2, Episode 4 (aired Apr 8, 2011). They asked for $50,000 in exchange for 25% equity, valuing the business at $200K. The entrepreneurs walked away with a deal from Daymond John and Robert Herjavec: $75,000 for 25%. That put the final valuation at $300K, 50% above what they originally asked for. The deal included a royalty.

What happened to Hillbilly Brand after Shark Tank?

Still in business Last checked October 3, 2026

As of our last check (October 2026), Hillbilly Brand appears to still be in business. Its official website is online.

Sources (1)

hillbillybrand.com/products.json

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Frequently asked questions

Did Hillbilly Brand get a deal on Shark Tank?

Yes. Hillbilly Brand got a deal with Daymond John and Robert Herjavec for $75,000 and 25% equity.

Which Shark invested in Hillbilly Brand?

Daymond John and Robert Herjavec invested in Hillbilly Brand on Season 2 of Shark Tank. Note that some on-air deals change or fall through during due diligence.

Is Hillbilly Brand still in business?

As of our last check (October 2026), Hillbilly Brand appears to still be in business. Its official website is online.

What season and episode was Hillbilly Brand on Shark Tank?

Hillbilly Brand appeared in Season 2, Episode 4, which first aired on April 8, 2011.

Where can I buy Hillbilly Brand?

You can buy Hillbilly Brand from its official website and often on Amazon.

What was Hillbilly Brand's valuation on Shark Tank?

The founders valued Hillbilly Brand at $200,000 when they entered the Tank, and the final deal valued it at $300,000.