Paper Tacos on Shark Tank
Be the first to reviewPaper Tacos makes greeting cards with original designs and humorous messages for a range of occasions. The cards are aimed at people looking for distinctive, personality-filled alternatives to standard drugstore greeting cards.
Official website checked Nov 1, 2026.
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Price range $5.50-$32 checked Oct 2026
⏱ Paper Tacos in 30 seconds
- The ask$120K for 10%Valued at $1.2M
- In the tankDeal: $120K for 25%With Mark
- After the showNot confirmedNo public record either way
- TodayStill in businessBilingual greeting cards sold online and in ~190 boutiques
Paper Tacos Shark Tank deal
- Asked for
- $120,000 for 10%
- Asking valuation
- $1.2M
- Result
- Deal
- Final deal
- $120,000 for 25%
- Deal valuation
- $480K
- Shark
- Mark Cuban
- Founders
- Jesús Ruvalcaba
- From
- CA
- Aired
- Apr 4, 2025
Shop Paper Tacos
Popular products from Paper Tacos, with prices as listed when we checked (October 2026).
- Graduation Card, Primera Generación (First-Generation Graduate)$5.50View ↗
- The Cultura 8-Pack, Birthday, Love & Everyday Card Bundle$32View ↗
Where to buy: El SuperSuperior GrocersNorthgate Market
Prices and availability change. Check the retailer for the current price.
Would you have invested in Paper Tacos?
The pitch
Jesús Ruvalcaba from CA pitched Paper Tacos in Shark Tank Season 16, Episode 15 (aired Apr 4, 2025). They asked for $120,000 in exchange for 10% equity, valuing the business at $1.2M. The entrepreneurs walked away with a deal from Mark Cuban: $120,000 for 25%. That put the final valuation at $480K, 60% below what they originally asked for.
What happened to Paper Tacos after Shark Tank?
Still in business Last checked November 1, 2026
Our checks
- : Visited the official website: it is working.
Paper Tacos, founded by designer Jesus Ruvalcaba with $2,500, makes bilingual greeting cards inspired by Mexican-American culture. Sales grew from about $13,000 in 2022 to $68,000 in 2023, and the cards were carried by roughly 190 boutique stores at the time of the pitch. On Shark Tank Season 16, Mark Cuban invested $120,000 for 20%. The cards are sold through the company's website and wholesale accounts.
Update: Bilingual greeting cards sold online and in ~190 boutiques
Timeline since the show
Sales of about $13,000
Sales grew to $68,000
Mark Cuban invested $120,000 for 20% on Shark Tank Season 16
Sources (4)
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Frequently asked questions
Did Paper Tacos get a deal on Shark Tank?
Yes. Paper Tacos got a deal with Mark Cuban for $120,000 and 25% equity.
Which Shark invested in Paper Tacos?
Mark Cuban invested in Paper Tacos on Season 16 of Shark Tank. Note that some on-air deals change or fall through during due diligence.
Is Paper Tacos still in business?
As of our last check (November 2026), Paper Tacos appears to still be in business. Its official website is online, and bilingual greeting cards sold online and in ~190 boutiques.
What season and episode was Paper Tacos on Shark Tank?
Paper Tacos appeared in Season 16, Episode 15, which first aired on April 4, 2025.
Where can I buy Paper Tacos?
You can buy Paper Tacos from its official website and often on Amazon.
What was Paper Tacos's valuation on Shark Tank?
The founders valued Paper Tacos at $1,200,000 when they entered the Tank, and the final deal valued it at $480,000.