✓ Got a deal Status unconfirmed Season 7, Ep. 7 🏃 Fitness, Sports & Outdoors

Simply Fit Board on Shark Tank

Name: Simply Fit Board
Price: 40 USD
Availability: InStock

Simply Fit Board is a curved balance board used for twisting, core-focused workouts. It is designed as a fun, low-impact way to exercise at home while working on balance, coordination and abdominal strength.

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Typical price: about $40 (may vary)

⏱ Simply Fit Board in 30 seconds

The ask$125K for 15%Valued at $833.3K
In the tankDeal: $125K for 20%With Kevin and Lori
After the showDeal closedSurvived due diligence
TodayStatus unconfirmedStill sold on Amazon; company largely inactive online

Simply Fit Board Shark Tank deal

Asked for: $125,000 for 15%
Asking valuation: $833.3K
Result: Deal
Final deal: $125,000 for 20%
Deal valuation: $625K
Sharks: Kevin O'Leary, Lori Greiner
Founders: -
From: -
Aired: Nov 6, 2015

Asked

$833.3K

Got

$625K

Would you have invested in Simply Fit Board?

The pitch

Video: Simply Fit Board Update - Shark Tank · ABC on YouTube

The founders pitched Simply Fit Board in Shark Tank Season 7, Episode 7 (aired Nov 6, 2015). They asked for $125,000 in exchange for 15% equity, valuing the business at $833.3K. The entrepreneurs walked away with a deal from Kevin O'Leary and Lori Greiner: $125,000 for 20%. That put the final valuation at $625K, 25% below what they originally asked for.

What happened to Simply Fit Board after Shark Tank?

Status unconfirmed

Co-creator Gloria Hoffman came on Shark Tank with $575,000 in sales of their twisting balance board and chose Lori Greiner's offer over Kevin O'Leary's. Health Digest reports $1.25 million in sales within 24 hours of the episode, a six-minute QVC sellout, and $9 million in sales within seven months. The board went into Home Depot, Walmart and Bed Bath & Beyond. By 2024 it was still sold on Amazon, but the company website looked inactive and its Instagram had not been updated in years.

✅ The on-air deal closed after due diligence.

Timeline since the show

2015
Took Lori Greiner's $125,000 for 20% over Kevin O'Leary's offer
2015
Sold $1.25 million in the 24 hours after airing and sold out on QVC in six minutes
2016
Reached $9 million in sales within seven months of the episode
2024
Still sold on Amazon, but the company website and social accounts were inactive

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Frequently asked questions

Did Simply Fit Board get a deal on Shark Tank?

Yes. Simply Fit Board got a deal with Kevin O'Leary and Lori Greiner for $125,000 and 20% equity.

Which Shark invested in Simply Fit Board?

Kevin O'Leary and Lori Greiner invested in Simply Fit Board on Season 7 of Shark Tank. Note that some on-air deals change or fall through during due diligence.

Is Simply Fit Board still in business?

We couldn't confirm whether Simply Fit Board is still operating. Its website did not respond at our last check. Readers can share updates in the reviews.

What season and episode was Simply Fit Board on Shark Tank?

Simply Fit Board appeared in Season 7, Episode 7, which first aired on November 6, 2015.

Where can I buy Simply Fit Board?

Search for Simply Fit Board on Amazon or major retailers; availability varies.

What was Simply Fit Board's valuation on Shark Tank?

The founders valued Simply Fit Board at $833,333 when they entered the Tank, and the final deal valued it at $625,000.