Snow In Seconds
Image: Snow In Seconds official website
✓ Got a deal Still in business Season 15, Ep. 8 🧸 Kids & Education

Snow In Seconds on Shark Tank

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Snow In Seconds is a powder that expands into artificial snow when mixed with water. It is used for holiday decorations, crafts and play, aimed at families and decorators who want snow indoors or in warm climates.

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Price range $9.99-$59.99 checked Oct 2026

⏱ Snow In Seconds in 30 seconds

  1. The ask$50K for 10%Valued at $500K
  2. In the tankDeal: $50K for 33.3%With Barbara
  3. After the showNot confirmedNo public record either way
  4. TodayStill in businessInstant artificial snow sold on Amazon and to film productions

Snow In Seconds Shark Tank deal

Asked for
$50,000 for 10%
Asking valuation
$500K
Result
Deal
Final deal
$50,000 for 33.3%
Deal valuation
$150.2K
Founders
Jonathan Dusing
From
MN
Aired
Dec 8, 2023
Asked
$500K
Got
$150.2K

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Popular products from Snow In Seconds, with prices as listed when we checked (October 2026).

Where to buy: Walmart

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The pitch

Video: Shark Tank US | Kevin HATES Snow In Seconds Product · Sony Pictures Television on YouTube

Jonathan Dusing from MN pitched Snow In Seconds in Shark Tank Season 15, Episode 8 (aired Dec 8, 2023). They asked for $50,000 in exchange for 10% equity, valuing the business at $500K. The entrepreneurs walked away with a deal from Barbara Corcoran: $50,000 for 33.3%. That put the final valuation at $150.2K, 70% below what they originally asked for.

What happened to Snow In Seconds after Shark Tank?

Still in business Last checked October 3, 2026

Snow in Seconds sells a polymer powder that expands with water into fluffy artificial snow, used at home and in bulk by film productions and events. Co-founder Jonathan Dusing had run the business for 15 years and reported $241,000 in revenue and $40,000 in profit the prior year, according to CNBC. On Shark Tank in December 2023, Kevin O'Leary said he hated the deal, but Barbara Corcoran offered $50,000 for a third of the company, which Dusing accepted. The product is sold through Amazon and the company's website.

Update: Instant artificial snow sold on Amazon and to film productions

Timeline since the show

  1. Barbara Corcoran invested $50,000 for 33% after the other sharks passed

Sources (4)
  1. cnbc.com/2023/12/11/shark-tank-investors-hated-snow-in-seconds-offered-a-deal…
  2. marketrealist.com/how-good-was-snow-in-seconds-on-shark-tank/
  3. snowinseconds.com/collections/all
  4. walmart.com/ip/3-Pack-of-Snow-in-Seconds-Instant-Snow-Artificial-Snow-Small-B…
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Frequently asked questions

Did Snow In Seconds get a deal on Shark Tank?

Yes. Snow In Seconds got a deal with Barbara Corcoran for $50,000 and 33.3% equity.

Which Shark invested in Snow In Seconds?

Barbara Corcoran invested in Snow In Seconds on Season 15 of Shark Tank. Note that some on-air deals change or fall through during due diligence.

Is Snow In Seconds still in business?

As of our last check (October 2026), Snow In Seconds appears to still be in business. Its official website is online, and instant artificial snow sold on Amazon and to film productions.

What season and episode was Snow In Seconds on Shark Tank?

Snow In Seconds appeared in Season 15, Episode 8, which first aired on December 8, 2023.

Where can I buy Snow In Seconds?

You can buy Snow In Seconds from its official website and often on Amazon.

What was Snow In Seconds's valuation on Shark Tank?

The founders valued Snow In Seconds at $500,000 when they entered the Tank, and the final deal valued it at $150,150.

Official site Amazon

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