Stryx on Shark Tank

Stryx makes cosmetics and skincare designed specifically for men, including concealer and tinted products. The products come in discreet packaging and are aimed at men who want to cover blemishes or dark circles without a traditional makeup look.

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⏱ Stryx in 30 seconds

The ask$600K for 5%Valued at $12M
In the tankDeal: $600K for 10%With Robert
After the showNot confirmedNo public record either way
TodayStill in business

Stryx Shark Tank deal

Asked for: $600,000 for 5%
Asking valuation: $12M
Result: Deal
Final deal: $600,000 for 10%
Deal valuation: $6M
Shark: Robert Herjavec
Founders: Devir Kahan and Jon Shanahan
From: -
Aired: May 13, 2022

Asked

$12M

Got

$6M

Would you have invested in Stryx?

The pitch

Devir Kahan and Jon Shanahan pitched Stryx in Shark Tank Season 13, Episode 23 (aired May 13, 2022). They asked for $600,000 in exchange for 5% equity, valuing the business at $12M. The entrepreneurs walked away with a deal from Robert Herjavec: $600,000 for 10%. That put the final valuation at $6M, 50% below what they originally asked for.