U-Lace on Shark Tank
Be the first to reviewU-Lace makes elastic, no-tie shoelace replacements that let sneakers slip on and off while adding color customization. They target kids, athletes and anyone who wants convenient, stylish laces that never come untied.
Official website checked Nov 1, 2026.
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Price range $5.99-$12.99 checked Oct 2026
⏱ U-Lace in 30 seconds
- The ask$200K for 25%Valued at $800K
- In the tankDeal: $200K for 35%With Mark
- After the showNot confirmedNo public record either way
- TodayStill in businessFrom $5.99
U-Lace Shark Tank deal
- Asked for
- $200,000 for 25%
- Asking valuation
- $800K
- Result
- Deal
- Final deal
- $200,000 for 35%
- Deal valuation
- $571.4K
- Shark
- Mark Cuban
- Founders
- -
- From
- Rochester, NY
- Aired
- Mar 7, 2014
Shop U-Lace
Popular products from U-Lace, with prices as listed when we checked (October 2026).
- U-Lace Siliprint - Wink!-Wink!$12.99View ↗
- U-Lace Siliprint - Waves$12.99View ↗
- U-Lace Siliprint - America$12.99View ↗
- U-Lace Siliprint - Pink Leopard$12.99View ↗
Prices and availability change. Check the retailer for the current price.
Would you have invested in U-Lace?
The pitch
The founders from Rochester, NY pitched U-Lace in Shark Tank Season 5, Episode 19 (aired Mar 7, 2014). They asked for $200,000 in exchange for 25% equity, valuing the business at $800K. The entrepreneurs walked away with a deal from Mark Cuban: $200,000 for 35%. That put the final valuation at $571.4K, 29% below what they originally asked for.
What happened to U-Lace after Shark Tank?
Still in business Last checked November 1, 2026
Our checks
- : Product photo added from the official website.
- : Visited the official website: it is working.
As of our last check (November 2026), U-Lace appears to still be in business. Its official website is online.
Sources (1)
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Reviews of U-Lace
No reviews yet. Have you tried U-Lace? Tell other shoppers what you think.
Frequently asked questions
Did U-Lace get a deal on Shark Tank?
Yes. U-Lace got a deal with Mark Cuban for $200,000 and 35% equity.
Which Shark invested in U-Lace?
Mark Cuban invested in U-Lace on Season 5 of Shark Tank. Note that some on-air deals change or fall through during due diligence.
Is U-Lace still in business?
As of our last check (November 2026), U-Lace appears to still be in business. Its official website is online.
What season and episode was U-Lace on Shark Tank?
U-Lace appeared in Season 5, Episode 19, which first aired on March 7, 2014.
Where can I buy U-Lace?
You can buy U-Lace from its official website and often on Amazon.
What was U-Lace's valuation on Shark Tank?
The founders valued U-Lace at $800,000 when they entered the Tank, and the final deal valued it at $571,429.
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