Shark Tank · Season 4 · Aired February 15, 2013
Shark Tank Season 4, Episode 16 Products
4 pitches, 2 deals and $1.1M invested on air. Here's every product from the episode, what the founders asked for, what they got and where they are now.
Episode at a glance
- 💰 Biggest deal: How Do You Roll?, $1M for 20% with Kevin O'Leary.
- 🦈 Sharks who invested: Robert Herjavec, Mark Cuban, Kevin O'Leary.
- 📍 Where they are now: 2 of 4 companies are confirmed still operating or were acquired (checked November 2026).
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Pitch 1
Smart Wheel
DealStatus unconfirmedThe Smart Wheel is a steering wheel cover with sensors that alerts drivers when they take their hands off the wheel, such as to text.
- Asked
- $100K for 15%
- Result
- $100K for 30%
- Sharks
- Robert Herjavec, Mark Cuban
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Pitch 2
How Do You Roll?
DealStill in businessHow Do You Roll?
- Asked
- $1M for 12%
- Result
- $1M for 20%
- Shark
- Kevin O'Leary
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Pitch 3
Gotta Have S'More
No dealStatus unconfirmedGotta Have S'more makes s'mores-inspired desserts and treats that capture the campfire flavor without a fire.
- Asked
- $75K for 25%
- Result
- No deal
- Shark
- -
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Pitch 4Pretty Padded Room
No dealStill in businessPretty Padded Room is an online counseling platform connecting people with licensed therapists via video and messaging.
- Asked
- $100K for 30%
- Result
- No deal
- Shark
- -
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Frequently asked questions
What products were on Shark Tank Season 4 Episode 16?
The pitches were Smart Wheel, How Do You Roll?, Gotta Have S'More and Pretty Padded Room.
Who got a deal on Shark Tank Season 4 Episode 16?
Smart Wheel (Mark Cuban, Robert Herjavec) and How Do You Roll? (Kevin O'Leary) made deals.
When did Season 4 Episode 16 air?
It first aired on February 15, 2013.