Drop Stop

Shark Tank founder · Season 4

Jeffrey Simon

Co-inventor and co-founder of Drop Stop

Company
Drop Stop
On the show
S4 · Ep 20
Result
Deal · $300K
Company today
Still in business

Who is Jeffrey Simon?

Jeffrey Simon worked on short films in 1990s Hollywood, including helping produce a spoof called Scriptfellas, and later worked as a nutrition coach with his friend Marc Newburger, who moved in with him around 2006. That year Newburger nearly crashed on the Sunset Strip while reaching for a phone that had dropped into the gap beside his car seat. Simon admitted he'd had the same problem, and the two decided to solve it. Their first prototype was a dress sock stuffed with a car sponge; the finished Drop Stop is a neoprene filler that plugs the gap between a car seat and the center console.

The pair pitched on Shark Tank Season 4, seeking $300,000 for 15%, and closed with Lori Greiner at $300,000 for 20%. With Greiner's help, Drop Stop launched on QVC and expanded into Walmart, Target, Bed Bath & Beyond and Staples, and it became one of Amazon's best-selling car accessories. The company reported about $10 million in sales by 2015, $24 million in cumulative sales by 2017 and more than $40 million by 2024.

Sources (3)
  1. cnbc.com/2017/12/20/how-2-friends-turned-shark-tank-backed-drop-stop-into-a-2…
  2. buydropstop.com/pages/about-us
  3. sharktankcompanies.com/products/drop-stop

Written from published interviews, company announcements and news coverage. How we research · Suggest a correction

The Shark Tank deal

Video: Drop Stop Fills The Gap | Shark Tank: How It Started | CNBC Prime · CNBC Ambition on YouTube

Marc Newburger and Jeffrey Simon from Los Angeles, CA pitched Drop Stop in Shark Tank Season 4, Episode 20 (aired Mar 29, 2013). They asked for $300,000 in exchange for 15% equity, valuing the business at $2M. The entrepreneurs walked away with a deal from Lori Greiner: $300,000 for 20%. That put the final valuation at $1.5M, 25% below what they originally asked for.

✅ The on-air deal closed after due diligence.

Drop Stop update, prices & reviews →

Frequently asked questions

What is Jeffrey Simon doing now?

He continues to run Drop Stop with co-founder Marc Newburger.

Where is Drop Stop sold?

It has been sold on QVC and Amazon and at retailers including Walmart, Target, Bed Bath & Beyond and Staples.

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