Gerty on Shark Tank

Name: Gerty
Availability: InStock

Gerty is an inflatable, human-shaped companion doll meant to ease pets' separation anxiety. It can be dressed in the owner's clothing to carry their scent, providing comfort to dogs and other pets while owners are away.

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Official website checked Nov 1, 2026.

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Price range $39.99-$64.99 checked Oct 2026

⏱ Gerty in 30 seconds

The ask$50K for 20%Valued at $250K
In the tankDeal: $50K for 30%With Kevin
After the showNot confirmedNo public record either way
TodayStill in businessSold on its own website and Amazon

Gerty Shark Tank deal

Asked for: $50,000 for 20%
Asking valuation: $250K
Result: Deal
Final deal: $50,000 for 30%
Deal valuation: $166.7K
Shark: Kevin O'Leary
Founders: Todd Schram
From: -
Aired: Oct 1, 2025

Asked

$250K

Got

$166.7K

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Popular products from Gerty, with prices as listed when we checked (October 2026).

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The pitch

Todd Schram pitched Gerty in Shark Tank Season 17, Episode 2 (aired Oct 1, 2025). They asked for $50,000 in exchange for 20% equity, valuing the business at $250K. The entrepreneurs walked away with a deal from Kevin O'Leary: $50,000 for 30%. That put the final valuation at $166.7K, 33% below what they originally asked for.

What happened to Gerty after Shark Tank?

Still in business Last checked November 1, 2026

Our checks

Nov 1, 2026: Visited the official website: it is working.

Todd Schram's Gerty is an inflatable, human-shaped doll that owners dress in their own worn clothes to ease a dog's separation anxiety. Before the show it had sold about 200 units for roughly $7,000. Schram asked for $50,000 for 20%, and Kevin O'Leary was the only shark to make an offer, taking 30% for the same $50,000 because he saw viral potential. The product is sold through the company's website and Amazon.

Update: Sold on its own website and Amazon