Hella Awkward on Shark Tank

Name: Hella Awkward
Availability: InStock

Hella Awkward is a card game built around awkward questions and conversation prompts that spark revealing answers. It is aimed at friends, couples and families looking for a social, laughter-driven game for parties and gatherings.

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Official website checked Nov 1, 2026.

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Price range $12.99-$24.99 checked Oct 2026

⏱ Hella Awkward in 30 seconds

The ask$200K for 10%Valued at $2M
In the tankDeal: $200K for 10%With Robert
After the showNot confirmedNo public record either way
TodayStill in businessConversation card games sold online

Hella Awkward Shark Tank deal

Asked for: $200,000 for 10%
Asking valuation: $2M
Result: Deal
Final deal: $200,000 for 10%
Deal valuation: $2M
Shark: Robert Herjavec
Founders: Brittane Rowe
From: New York, NY
Aired: Mar 14, 2025

Asked

$2M

Got

$2M

Shop Hella Awkward

Popular products from Hella Awkward, with prices as listed when we checked (October 2026).

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The pitch

Brittane Rowe from New York, NY pitched Hella Awkward in Shark Tank Season 16, Episode 13 (aired Mar 14, 2025). They asked for $200,000 in exchange for 10% equity, valuing the business at $2M. The entrepreneurs walked away with a deal from Robert Herjavec: $200,000 for 10%.

Meet the founder

BRBrittane RoweCo-founder & CEO of Awkward Games

What happened to Hella Awkward after Shark Tank?

Still in business Last checked November 1, 2026

Our checks

Nov 1, 2026: Visited the official website: it is working.

Hella Awkward is a party card game built around awkward conversation prompts, created by Michigan State University graduate Brittane Rowe through her company Awkward Games. On Shark Tank in March 2025, Rowe fielded interest from several sharks and closed on air with Robert Herjavec for $200,000 for 10%. The games are sold through the company's website.

Update: Conversation card games sold online

Timeline since the show

2025-03
Robert Herjavec invested $200,000 for 10% after negotiating against Lori Greiner and Kevin O'Leary

Sources (3)

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Frequently asked questions

Did Hella Awkward get a deal on Shark Tank?

Yes. Hella Awkward got a deal with Robert Herjavec for $200,000 and 10% equity.

Which Shark invested in Hella Awkward?

Robert Herjavec invested in Hella Awkward on Season 16 of Shark Tank. Note that some on-air deals change or fall through during due diligence.

Is Hella Awkward still in business?

As of our last check (November 2026), Hella Awkward appears to still be in business. Its official website is online, and conversation card games sold online.

What season and episode was Hella Awkward on Shark Tank?

Hella Awkward appeared in Season 16, Episode 13, which first aired on March 14, 2025.

Where can I buy Hella Awkward?

You can buy Hella Awkward from its official website and often on Amazon.

What was Hella Awkward's valuation on Shark Tank?

The founders valued Hella Awkward at $2,000,000 when they entered the Tank, and the final deal valued it at $2,000,000.