Just The Cheese on Shark Tank

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Just The Cheese makes crunchy snack bars and bites made entirely from baked cheese. They are aimed at people following low-carb, keto, or gluten-free diets who want a portable, high-protein snack with a satisfying crunch.

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⏱ Just The Cheese in 30 seconds

  1. The ask$500K for 5%Valued at $10M
  2. In the tankNo dealWalked out without a Shark
  3. After the showWent it aloneAnd kept going
  4. TodayAcquiredJohn B. Sanfilippo & Son bought the Just the Cheese brand from Specia…

Just The Cheese Shark Tank deal

Asked for
$500,000 for 5%
Asking valuation
$10M
Result
No deal
Founders
-
From
-
Aired
Apr 10, 2020

Would you have invested in Just The Cheese?

The pitch

The founders pitched Just The Cheese in Shark Tank Season 11, Episode 19 (aired Apr 10, 2020). They asked for $500,000 in exchange for 5% equity, valuing the business at $10M. They left the Tank without a deal.

What happened to Just The Cheese after Shark Tank?

Acquired

Just The Cheese was acquired: John B. Sanfilippo & Son bought the Just the Cheese brand from Specialty Cheese Company in December 2022..

Sources (1)
  1. businesswire.com/news/home/20221216005470/en/John-B.-Sanfilippo-Son-Inc.-Anno…
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Frequently asked questions

Did Just The Cheese get a deal on Shark Tank?

No. Just The Cheese did not get a deal on Shark Tank after asking for $500,000 for 5%.

Is Just The Cheese still in business?

Just The Cheese was acquired: John B. Sanfilippo & Son bought the Just the Cheese brand from Specialty Cheese Company in December 2022..

What season and episode was Just The Cheese on Shark Tank?

Just The Cheese appeared in Season 11, Episode 19, which first aired on April 10, 2020.

Where can I buy Just The Cheese?

Search for Just The Cheese on Amazon or major retailers; availability varies.

What was Just The Cheese's valuation on Shark Tank?

The founders valued Just The Cheese at $10,000,000 when they entered the Tank.

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