✕ No deal Out of business Season 10, Ep. 19 🍽️ Food & Drink

Luma Soda on Shark Tank

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Luma Soda is a soft drink brand. It is aimed at consumers looking for a different soda option on the shelf, positioned as an alternative to mainstream carbonated drinks in stores.

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⏱ Luma Soda in 30 seconds

  1. The ask$500K for 20%Valued at $2.5M
  2. In the tankNo dealWalked out without a Shark
  3. After the showWent it alone
  4. TodayClosedLuma Soda appears to have gone out of business around 2021; its websi…

Luma Soda Shark Tank deal

Asked for
$500,000 for 20%
Asking valuation
$2.5M
Result
No deal
Founders
-
From
-
Aired
Apr 14, 2019

Would you have invested in Luma Soda?

The pitch

The founders pitched Luma Soda in Shark Tank Season 10, Episode 19 (aired Apr 14, 2019). They asked for $500,000 in exchange for 20% equity, valuing the business at $2.5M. They left the Tank without a deal.

What happened to Luma Soda after Shark Tank?

Out of business

Luma Soda appears to be out of business (Luma Soda appears to have gone out of business around 2021; its website went offline and its Amazon listings became unavailable.).

Sources (1)
  1. thetakeout.com/1851565/what-happened-shark-tank-luma-soda
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Frequently asked questions

Did Luma Soda get a deal on Shark Tank?

No. Luma Soda did not get a deal on Shark Tank after asking for $500,000 for 20%.

Is Luma Soda still in business?

Luma Soda appears to be out of business (Luma Soda appears to have gone out of business around 2021; its website went offline and its Amazon listings became unavailable.).

What season and episode was Luma Soda on Shark Tank?

Luma Soda appeared in Season 10, Episode 19, which first aired on April 14, 2019.

Where can I buy Luma Soda?

Search for Luma Soda on Amazon or major retailers; availability varies.

What was Luma Soda's valuation on Shark Tank?

The founders valued Luma Soda at $2,500,000 when they entered the Tank.

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