Rugged Maniac on Shark Tank

Rugged Maniac is an obstacle course race series featuring mud, walls and water obstacles, followed by a festival atmosphere. It targets recreational athletes and groups looking for a fun, challenging event rather than a traditional run.

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⏱ Rugged Maniac in 30 seconds

The ask$1M for 10%Valued at $10M
In the tankDeal: $1.75M for 25%With Mark
After the showDeal closedSurvived due diligence
TodayStill in business

Rugged Maniac Shark Tank deal

Asked for: $1,000,000 for 10%
Asking valuation: $10M
Result: Deal
Final deal: $1,750,000 for 25%
Deal valuation: $7M
Shark: Mark Cuban
Founders: Rob Dickens and Brad Scudder
From: Boston, MA
Aired: Apr 25, 2014

Deal notes: 25% of combined Rugged Maniac + Bull Run businesses

Asked

$10M

Got

$7M

Would you have invested in Rugged Maniac?

The pitch

Rob Dickens and Brad Scudder from Boston, MA pitched Rugged Maniac in Shark Tank Season 5, Episode 26 (aired Apr 25, 2014). They asked for $1,000,000 in exchange for 10% equity, valuing the business at $10M. The entrepreneurs walked away with a deal from Mark Cuban: $1,750,000 for 25%. That put the final valuation at $7M, 30% below what they originally asked for.