Supermix Studio on Shark Tank
Be the first to reviewSupermix Studio makes interactive children's clothing designed to be customized and played with. The brand is aimed at parents who want creative apparel that encourages kids' self-expression and imagination rather than plain, conventional garments.
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Price range $55-$69 checked Oct 2026
⏱ Supermix Studio in 30 seconds
- The ask$250K for 10%Valued at $2.5M
- In the tankDeal: $250K for 20%With Lori and Robert · plus royalty
- After the showNot confirmedNo public record either way
- TodayStill in businessCustomizable patch apparel for kids sold online
Supermix Studio Shark Tank deal
- Asked for
- $250,000 for 10%
- Asking valuation
- $2.5M
- Result
- Deal
- Final deal
- $250,000 for 20%
- Deal valuation
- $1.25M
- Sharks
- Lori Greiner, Robert Herjavec
- Structure
- Royalty
- Founders
- Jennifer Stein-Bischoff
- From
- NY
- Aired
- Nov 3, 2023
Shop Supermix Studio
Popular products from Supermix Studio, with prices as listed when we checked (October 2026).
- Design Your Own Patched Zip Hoodie$59View ↗
- Design Your Own Patched Denim Jacket$69View ↗
- Design Your Own Patched Pullover Hoodie$55View ↗
Where to buy: Independent kids boutiques
Prices and availability change. Check the retailer for the current price.
Would you have invested in Supermix Studio?
The pitch
Video: 'Supermix Studio Can Either Be A Massive Hit Or A Real Problem' | Shark Tank US | Shark Tank Global · Shark Tank Global on YouTube
Jennifer Stein-Bischoff from NY pitched Supermix Studio in Shark Tank Season 15, Episode 6 (aired Nov 3, 2023). They asked for $250,000 in exchange for 10% equity, valuing the business at $2.5M. The entrepreneurs walked away with a deal from Lori Greiner and Robert Herjavec: $250,000 for 20%. That put the final valuation at $1.25M, 50% below what they originally asked for. The deal included a royalty.
Meet the founder
What happened to Supermix Studio after Shark Tank?
Still in business Last checked October 3, 2026
Supermix Studio, founded by Jennifer Stein-Bischoff, sells kids' denim jackets, sweatshirts, backpacks and hats that customers customize from hundreds of iron-on patch designs. Stein-Bischoff started it after struggling to find personalized clothing for her own children. On Shark Tank Season 15, she asked for $250,000 for 10% and accepted a joint offer from Lori Greiner and Robert Herjavec of $250,000 for 20% plus a royalty until they recoup their investment. Products are sold through the company's website.
Update: Customizable patch apparel for kids sold online
Timeline since the show
Lori Greiner and Robert Herjavec agreed to $250,000 for 20% plus a royalty on Shark Tank Season 15
Sources (3)
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Frequently asked questions
Did Supermix Studio get a deal on Shark Tank?
Yes. Supermix Studio got a deal with Lori Greiner and Robert Herjavec for $250,000 and 20% equity.
Which Shark invested in Supermix Studio?
Lori Greiner and Robert Herjavec invested in Supermix Studio on Season 15 of Shark Tank. Note that some on-air deals change or fall through during due diligence.
Is Supermix Studio still in business?
As of our last check (October 2026), Supermix Studio appears to still be in business. Its official website is online, and customizable patch apparel for kids sold online.
What season and episode was Supermix Studio on Shark Tank?
Supermix Studio appeared in Season 15, Episode 6, which first aired on November 3, 2023.
Where can I buy Supermix Studio?
You can buy Supermix Studio from its official website and often on Amazon.
What was Supermix Studio's valuation on Shark Tank?
The founders valued Supermix Studio at $2,500,000 when they entered the Tank, and the final deal valued it at $1,250,000.