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✕ No deal Still in business Season 12, Ep. 4 🍽️ Food & Drink

Surprise Cake on Shark Tank

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Surprise Cake makes cakes with a hidden compartment that holds money or a small gift, which is pulled out as a surprise. It is aimed at people planning birthdays and celebrations who want a memorable reveal.

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⏱ Surprise Cake in 30 seconds

The ask$200K for 8%Valued at $2.5M
In the tankNo dealWalked out without a Shark
After the showWent it aloneAnd kept going
TodayStill in business

Surprise Cake Shark Tank deal

Asked for: $200,000 for 8%
Asking valuation: $2.5M
Result: No deal
Founders: Jordan Long and Liz Charm
From: -
Aired: Nov 6, 2020

Would you have invested in Surprise Cake?

The pitch

Jordan Long and Liz Charm pitched Surprise Cake in Shark Tank Season 12, Episode 4 (aired Nov 6, 2020). They asked for $200,000 in exchange for 8% equity, valuing the business at $2.5M. They left the Tank without a deal, but the business kept going after the show.

What happened to Surprise Cake after Shark Tank?

Still in business Last checked October 3, 2026

As of our last check (October 2026), Surprise Cake appears to still be in business. Its official website is online.

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Reviews of Surprise Cake

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Frequently asked questions

Did Surprise Cake get a deal on Shark Tank?

No. Surprise Cake did not get a deal on Shark Tank after asking for $200,000 for 8%.

Is Surprise Cake still in business?

As of our last check (October 2026), Surprise Cake appears to still be in business. Its official website is online.

What season and episode was Surprise Cake on Shark Tank?

Surprise Cake appeared in Season 12, Episode 4, which first aired on November 6, 2020.

Where can I buy Surprise Cake?

You can buy Surprise Cake from its official website and often on Amazon.

What was Surprise Cake's valuation on Shark Tank?

The founders valued Surprise Cake at $2,500,000 when they entered the Tank.

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