The GameFace Company on Shark Tank

The GameFace Company makes products that let sports fans show team spirit on their faces. It targets fans attending games and tailgates who want an easy, less messy alternative to traditional face paint.

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⏱ The GameFace Company in 30 seconds

The ask$450K for 25%Valued at $1.8M
In the tankDeal: $450K for 35%With Lori and Mark
After the showNot confirmedNo public record either way
TodayStill in business

The GameFace Company Shark Tank deal

Asked for: $450,000 for 25%
Asking valuation: $1.8M
Result: Deal
Final deal: $450,000 for 35%
Deal valuation: $1.29M
Sharks: Lori Greiner, Mark Cuban
Founders: Doug Marshall
From: Tyler, TX
Aired: Jan 4, 2013

Asked

$1.8M

Got

$1.29M

Would you have invested in The GameFace Company?

The pitch

Doug Marshall from Tyler, TX pitched The GameFace Company in Shark Tank Season 4, Episode 12 (aired Jan 4, 2013). They asked for $450,000 in exchange for 25% equity, valuing the business at $1.8M. The entrepreneurs walked away with a deal from Lori Greiner and Mark Cuban: $450,000 for 35%. That put the final valuation at $1.29M, 29% below what they originally asked for.

What happened to The GameFace Company after Shark Tank?

Still in business Last checked October 3, 2026

As of our last check (October 2026), The GameFace Company appears to still be in business. Its official website is online.

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Frequently asked questions

Did The GameFace Company get a deal on Shark Tank?

Yes. The GameFace Company got a deal with Lori Greiner and Mark Cuban for $450,000 and 35% equity.

Which Shark invested in The GameFace Company?

Lori Greiner and Mark Cuban invested in The GameFace Company on Season 4 of Shark Tank. Note that some on-air deals change or fall through during due diligence.

Is The GameFace Company still in business?

As of our last check (October 2026), The GameFace Company appears to still be in business. Its official website is online.

What season and episode was The GameFace Company on Shark Tank?

The GameFace Company appeared in Season 4, Episode 12, which first aired on January 4, 2013.

Where can I buy The GameFace Company?

You can buy The GameFace Company from its official website and often on Amazon.

What was The GameFace Company's valuation on Shark Tank?

The founders valued The GameFace Company at $1,800,000 when they entered the Tank, and the final deal valued it at $1,285,714.