The Transformation Factory on Shark Tank

The Transformation Factory makes sea moss gel, a jelly made from seaweed, sold as a nutritional supplement. It is intended to be added to smoothies or foods by consumers seeking a mineral-rich wellness ingredient.

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⏱ The Transformation Factory in 30 seconds

The ask$500K for 5%Valued at $10M
In the tankDeal: $600K for 20%With Mark and Kevin
After the showNot confirmedNo public record either way
TodayStill in business

The Transformation Factory Shark Tank deal

Asked for: $500,000 for 5%
Asking valuation: $10M
Result: Deal
Final deal: $600,000 for 20%
Deal valuation: $3M
Sharks: Mark Cuban, Kevin Hart
Founders: Alexiou Gibson
From: -
Aired: May 20, 2022

Asked

$10M

Got

$3M

Would you have invested in The Transformation Factory?

The pitch

Alexiou Gibson pitched The Transformation Factory in Shark Tank Season 13, Episode 24 (aired May 20, 2022). They asked for $500,000 in exchange for 5% equity, valuing the business at $10M. The entrepreneurs walked away with a deal from Mark Cuban and Kevin Hart: $600,000 for 20%. That put the final valuation at $3M, 70% below what they originally asked for.

What happened to The Transformation Factory after Shark Tank?

Still in business Last checked November 1, 2026

Our checks

Nov 1, 2026: Product photo added from the official website.
Nov 1, 2026: Visited the official website: it is working.

As of our last check (November 2026), The Transformation Factory appears to still be in business. Its official website is online.

Sources (2)

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Frequently asked questions

Did The Transformation Factory get a deal on Shark Tank?

Yes. The Transformation Factory got a deal with Mark Cuban and Kevin Hart for $600,000 and 20% equity.

Which Shark invested in The Transformation Factory?

Mark Cuban and Kevin Hart invested in The Transformation Factory on Season 13 of Shark Tank. Note that some on-air deals change or fall through during due diligence.

Is The Transformation Factory still in business?

As of our last check (November 2026), The Transformation Factory appears to still be in business. Its official website is online.

What season and episode was The Transformation Factory on Shark Tank?

The Transformation Factory appeared in Season 13, Episode 24, which first aired on May 20, 2022.

Where can I buy The Transformation Factory?

You can buy The Transformation Factory from its official website and often on Amazon.

What was The Transformation Factory's valuation on Shark Tank?

The founders valued The Transformation Factory at $10,000,000 when they entered the Tank, and the final deal valued it at $3,000,000.