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✓ Got a deal Still in business Season 16, Ep. 1 🏃 Fitness, Sports & Outdoors

Card.io on Shark Tank

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Card.io is a fitness app that gamifies cardio workouts using a deck of cards to set exercises. It is designed to make workouts more varied and fun for people who get bored with routine training.

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Official website checked Nov 1, 2026.

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⏱ Card.io in 30 seconds

The ask$150K for 5%Valued at $3M
In the tankDeal: $150K for 15%With Daymond and Rashaun
After the showNot confirmedNo public record either way
TodayStill in businessGamified fitness app available on iOS and Android

Card.io Shark Tank deal

Asked for: $150,000 for 5%
Asking valuation: $3M
Result: Deal
Final deal: $150,000 for 15%
Deal valuation: $1M
Sharks: Daymond John, Rashaun Williams
Founders: Destin George-Bell
From: KY
Aired: Oct 18, 2024

Asked

$3M

Got

$1M

Would you have invested in Card.io?

The pitch

Video: Card.Io's Entrepreneur Consults His Mom Before Taking On Deal | Shark Tank US | Shark Tank Global · Shark Tank Global on YouTube

Destin George-Bell from KY pitched Card.io in Shark Tank Season 16, Episode 1 (aired Oct 18, 2024). They asked for $150,000 in exchange for 5% equity, valuing the business at $3M. The entrepreneurs walked away with a deal from Daymond John and Rashaun Williams: $150,000 for 15%. That put the final valuation at $1M, 67% below what they originally asked for.

Meet the founder

DGDestin George-BellFounder & CEO of Card.io

What happened to Card.io after Shark Tank?

Still in business Last checked November 1, 2026

Our checks

Nov 1, 2026: Visited the official website: it is working.

Card.io is a fitness app that turns runs and walks into a territory game, letting users 'claim' parts of their neighborhood for their team. Founder Destin George Bell, a former NBA 2K content creator, launched it in 2022 and moved to Austin to build it. On the Season 16 premiere in October 2024, he reported more than 25,000 users in 70 countries and closed out the episode with $150,000 for 15% from Daymond John and Rashaun Williams. Public updates on its growth since the show are limited.

Update: Gamified fitness app available on iOS and Android

Timeline since the show

2022
Destin George Bell launched the Card.io gamified running app
2024-10
Daymond John and Rashaun Williams invested $150,000 for 15% on the Season 16 premiere

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Reviews of Card.io

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Frequently asked questions

Did Card.io get a deal on Shark Tank?

Yes. Card.io got a deal with Daymond John and Rashaun Williams for $150,000 and 15% equity.

Which Shark invested in Card.io?

Daymond John and Rashaun Williams invested in Card.io on Season 16 of Shark Tank. Note that some on-air deals change or fall through during due diligence.

Is Card.io still in business?

As of our last check (November 2026), Card.io appears to still be in business. Its official website is online, and gamified fitness app available on iOS and Android.

What season and episode was Card.io on Shark Tank?

Card.io appeared in Season 16, Episode 1, which first aired on October 18, 2024.

Where can I buy Card.io?

You can buy Card.io from its official website and often on Amazon.

What was Card.io's valuation on Shark Tank?

The founders valued Card.io at $3,000,000 when they entered the Tank, and the final deal valued it at $1,000,000.

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