Kiid Coffee on Shark Tank
Be the first to reviewKiid Coffee makes a coffee-style drink formulated for children, designed without the caffeine levels of adult coffee. It aims to let kids share in a coffee-like ritual with parents using ingredients chosen with children in mind.
Official website checked Nov 1, 2026.
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Price range $9.99-$25 checked Oct 2026
⏱ Kiid Coffee in 30 seconds
- The ask$50K for 5%Valued at $1M
- In the tankDeal: $50K for 15%With Daniel
- After the showNot confirmedNo public record either way
- TodayStill in businessCaffeine-free kids' 'coffee' sold direct online
Kiid Coffee Shark Tank deal
- Asked for
- $50,000 for 5%
- Asking valuation
- $1M
- Result
- Deal
- Final deal
- $50,000 for 15%
- Deal valuation
- $333.3K
- Shark
- Daniel Lubetzky
- Founders
- Ethan and David Sanborn
- From
- -
- Aired
- Mar 7, 2025
Shop Kiid Coffee
Popular products from Kiid Coffee, with prices as listed when we checked (October 2026).
- Original Superfood Latte$14View ↗
- Chocolate Superfood Latte$14View ↗
- Kiid Coffee Official Cup - Blue/Yellow$9.99View ↗
Prices and availability change. Check the retailer for the current price.
Would you have invested in Kiid Coffee?
The pitch
Video: Kiid Coffee on Shark Tank: The Pitch That Got Us A Deal · Kiid Coffee on YouTube
Ethan and David Sanborn pitched Kiid Coffee in Shark Tank Season 16, Episode 12 (aired Mar 7, 2025). They asked for $50,000 in exchange for 5% equity, valuing the business at $1M. The entrepreneurs walked away with a deal from Daniel Lubetzky: $50,000 for 15%. That put the final valuation at $333.3K, 67% below what they originally asked for.
What happened to Kiid Coffee after Shark Tank?
Still in business Last checked November 1, 2026
Our checks
- : Visited the official website: it is working.
Kiid Coffee is a sugar-free, caffeine-free powder that turns milk into a latte-style drink for children, created by Alpharetta, Georgia, father and son David and Ethan Sanborn. The brand sold about $150,000 in its first eight months, mostly through Instagram videos, according to the Atlanta Journal-Constitution. On the March 7, 2025 episode, four sharks were interested and the Sanborns chose Daniel Lubetzky's $50,000 for 15%. The company reported a backlog of customers waiting for inventory after the episode aired.
Update: Caffeine-free kids' 'coffee' sold direct online
Timeline since the show
Shark Tank segment taped
Daniel Lubetzky invested $50,000 for 15% after four sharks showed interest
Sources (4)
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Frequently asked questions
Did Kiid Coffee get a deal on Shark Tank?
Yes. Kiid Coffee got a deal with Daniel Lubetzky for $50,000 and 15% equity.
Which Shark invested in Kiid Coffee?
Daniel Lubetzky invested in Kiid Coffee on Season 16 of Shark Tank. Note that some on-air deals change or fall through during due diligence.
Is Kiid Coffee still in business?
As of our last check (November 2026), Kiid Coffee appears to still be in business. Its official website is online, and caffeine-free kids' 'coffee' sold direct online.
What season and episode was Kiid Coffee on Shark Tank?
Kiid Coffee appeared in Season 16, Episode 12, which first aired on March 7, 2025.
Where can I buy Kiid Coffee?
You can buy Kiid Coffee from its official website and often on Amazon.
What was Kiid Coffee's valuation on Shark Tank?
The founders valued Kiid Coffee at $1,000,000 when they entered the Tank, and the final deal valued it at $333,333.