✓ Got a deal Status unconfirmed Season 4, Ep. 2 🏃 Fitness, Sports & Outdoors

SurfSet Fitness on Shark Tank

SurfSet Fitness combines an unstable surf-style board with group workout programming that simulates the balance demands of surfing. It targets gyms, studios and fitness enthusiasts who want a core-focused workout that feels different from standard cardio.

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⏱ SurfSet Fitness in 30 seconds

The ask$150K for 10%Valued at $1.5M
In the tankDeal: $300K for 30%With Mark
After the showNot confirmedNo public record either way
TodayStatus unconfirmed

SurfSet Fitness Shark Tank deal

Asked for: $150,000 for 10%
Asking valuation: $1.5M
Result: Deal
Final deal: $300,000 for 30%
Deal valuation: $1M
Shark: Mark Cuban
Founders: Mike Hartwick and Sarah Ponn
From: Manchester, NH
Aired: Sep 21, 2012

Asked

$1.5M

Got

$1M

Would you have invested in SurfSet Fitness?

The pitch

Mike Hartwick and Sarah Ponn from Manchester, NH pitched SurfSet Fitness in Shark Tank Season 4, Episode 2 (aired Sep 21, 2012). They asked for $150,000 in exchange for 10% equity, valuing the business at $1.5M. The entrepreneurs walked away with a deal from Mark Cuban: $300,000 for 30%. That put the final valuation at $1M, 33% below what they originally asked for.

What happened to SurfSet Fitness after Shark Tank?

Status unconfirmed Last checked October 3, 2026

We couldn't confirm whether SurfSet Fitness is still operating. Its website did not respond at our last check (October 2026). Readers can share updates in the reviews.

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Frequently asked questions

Did SurfSet Fitness get a deal on Shark Tank?

Yes. SurfSet Fitness got a deal with Mark Cuban for $300,000 and 30% equity.

Which Shark invested in SurfSet Fitness?

Mark Cuban invested in SurfSet Fitness on Season 4 of Shark Tank. Note that some on-air deals change or fall through during due diligence.

Is SurfSet Fitness still in business?

We couldn't confirm whether SurfSet Fitness is still operating. Its website did not respond at our last check (October 2026). Readers can share updates in the reviews.

What season and episode was SurfSet Fitness on Shark Tank?

SurfSet Fitness appeared in Season 4, Episode 2, which first aired on September 21, 2012.

Where can I buy SurfSet Fitness?

Search for SurfSet Fitness on Amazon or major retailers; availability varies.

What was SurfSet Fitness's valuation on Shark Tank?

The founders valued SurfSet Fitness at $1,500,000 when they entered the Tank, and the final deal valued it at $1,000,000.